When Mike Baur stepped into his role as the Co-Founder and Managing Director of the Swiss Startup Factory, he most likely didn’t realize how important his role would be. His experience in the private banking industry led him to be the “go to guy” to aid in the fundraising for the SSUF and the programs that it would offer. Immediately, Baur knew where to go, reaching out to the Goldback Group in 2016 to be a potential backer. Although the company was initially founded in 2014, the company continued to grow into a more refined and well organized program for young entrepreneurs. The focus was to create ambitious programs to encourage those who wished to participate to get excited about their business, maintain that excitement and get them to execute on their ideals, goals, and plans.
Baur wanted so much more than a business; Baur was looking for a way to encourage growth and the best companies on a global level to shake up their industries by doing things differently. The three month program which is the core business, gives entrepreneurs their hand up on financing and other services that they would potentially need in order to start and run their business. The program is also designed to give them the mentoring they need along with office space and a line into investors that they can easily call upon when needed.
The first program, the Pre-Accelerator is the first course that participants get into. This is vital for those who are just getting started with training on how to pitch their ideas as well as coaching and market research. They will also learn more about IT and accounting help to keep their business running like a well-oiled machine. Additionally, product development is also a vital part of the Pre-Accelerator program. Those who wish to do so are able to get access to the top international startup ecosystems as an added bonus.
Baur and his partners at the SSUF are hoping that the talent in Switzerland will come forward so that these programs can help young startups get known and grow businesses that will also further the economy in Switzerland.